China subway riders feel like sardines

 "Squeezed in?! Go and buy a car then!"

has angered passengers who said it only encourages traffic jams,

REUTERS Beijing is reporting Feb. 16th.

The advertisement, written in large white letters on a red background,

is also contrary to the Beijing city government's aim of getting more people to take public transport, the official Beijing Daily said.

"The company sees subway passengers as potential customers,

but the scornful tone of the advertising language exposes a lack of

interest in human feelings."  A female passenger surnamed Liu was quoted as saying.

Some Internet users have come up with their own versions of the advertisement's slogan,

the newspaper said, proposing:

"Stuck in a traffic jam? Then take the subway!."

But the storm of criticism against the advert,

which does not identify the company or organization behind it,

may have just the effect the advertisers were looking for, the report added.

The newspaper quoted unnamed experts as saying.Beijing is spending billions of dollars expanding and upgrading its subway network ahead of this year's Olympic Games,

and wants to encourage more people to take trains

and buses to help deal with worsening crowds.

Better yet, everyone in China, go buy a car!

.

rashmanly.wordpress.com    "Have Gossip Will Travel"

678 rashmanly Published 2/16/08   Message Add to Friends

 

DISCLAIMER: This posting was submitted by a user of the site not from The Insider editorial staff. All users have acknowledged and agreed that the submission of their story and its contents is in compliance with our Terms of Use.